the activity of making one's living or making money by producing or buying and selling products Simply put, it is "any activity or enterprise entered.
the creation of long-term value for an organization from customers, markets, and relationships. Business development can be taken to mean any activity by either a small or large organization, non-profit or for-profit enterprise which serves the purpose of 'developing' the business in some way.
The benefit include,
Analyse the market situation
Know the what the people needs
Manipulate market to increase demand.
Proper advertisement and recruitment at our own risk if necessary